Düsseldorf, Germany – March 30, 2025 – MUUOK, the inclusive Swiss skincare brand, made a remarkable debut at the Beauty 2025 exhibition held from March 28 to March 30 in Düsseldorf. The event provided the perfect platform for MUUOK to introduce its unique philosophy and showcase its premium skincare solutions to an international audience.
At Beauty 2025, MUUOK proudly presented its vision of combining the best of both worlds: traditional natural ingredients with modern, scientifically approved components. This fusion results in skincare products that are not only effective but suitable for all skin types, tones, and lifestyles. The brand’s commitment to inclusivity was evident as visitors from diverse backgrounds and age groups were able to experience firsthand how MUUOK’s products cater to the individual needs of each consumer.
The highlight of the exhibition was the opportunity for attendees to try MUUOK’s flagship products, such as the luxurious Zena Oil Serum, the deeply hydrating Andiroba Hydrator, and the soothing Rozalia Premium Salve. These products quickly became favorites among visitors, who were drawn to their potent formulations and nourishing qualities. The ability to sample the products allowed attendees to connect with the brand on a deeper level, enhancing their understanding of MUUOK’s dedication to high-quality, natural skincare solutions.
Beyond direct consumer interactions, MUUOK successfully fostered valuable B2B relationships with beauty and spa institutions. The brand’s products were met with strong demand, as professionals in the beauty industry recognized the potential for MUUOK’s offerings in their services. The positive reception during the exhibition has laid the foundation for potential partnerships and collaborations, further extending MUUOK’s reach within the professional skincare sector.
In the weeks following the trade fair, MUUOK will be focusing on the follow-up process, reaching out to both potential customers and business partners to solidify relationships established at the event. The team is committed to continuing conversations with interested parties and exploring new opportunities that will help expand MUUOK’s presence in the global beauty market. Additionally, MUUOK plans to continue refining its offerings based on the feedback received from the exhibition, ensuring that its products continue to meet the evolving needs of its diverse customer base.
MUUOK’s successful participation in Beauty 2025 marks a significant milestone in the brand’s journey to bring high-quality, inclusive skincare to the world. With a clear vision and a growing network of supporters, MUUOK is poised to make a lasting impact on the beauty and skincare industry.
For media inquiries, please contact: Angelina / Niklas - at care@muuok.com
